Sr. PR Manager, Parts & Accessories in Kleinmachnow

At eBay, we're more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts. Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet. Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all. We are reinventing the future of ecommerce for enthusiasts. Looking for a purpose-driven company that puts the customer at the heart of everything? A culture that encourages people to think big and be curious, to act with urgency and integrity and to be fearlessly inclusive? That’s who we are. For more information, visit www.ebayinc.com . Senior Manager, Communications, Motors This leadership role reports to the Global Director of Communications and will partner with cross-functional teams and in particular with the brand, social and trading teams to lead on the comms strategy and deliver on earned media outcomes with a focus on our automotive parts & accessories category on ebay.de. The communications team in DE is part of a global function so this role will work closely with colleagues in the US. This is a brilliant opportunity for an ambitious automotive PR manager with 10 years of management experience under their belt to join a business which is a major player in the DE aftermarket landscape and has exciting plans for the future. The eBay comms team has delivered many high-profile campaigns in fashion, homewares, tech and luxury in recent years, we are looking for someone to bring their experience and knowledge to deliver a step change in how the car parts and accessories vertical shows up externally. What you will accomplish: You will lead proactive comms campaign development and execution – you will be responsible for developing highly integrated PR programmes which support eBay’s business objectives.Own the strategy and drive storytelling campaigns across our automotive vertical.Be part of a cross-functional working group for vertical-specific go to market plans and deliver essential communications counsel to internal partners.Be a strategic thought partner to the business, demonstrating industry understanding and customer insights- be willing to challenge, test and learn.Manage budgets, multiple work-streams and agency teams.Foster strong media relationships with automotive media to build eBay’s commercial and brand reputation across trade and customer stakeholder groups. What you will bring: 10 years working at a mid-senior level on recognised brands in a fast-paced, PR environment, either agency or in-house, with proven experience in the automotive sector.We’re looking for someone who is a nimble and creative storyteller, has a penchant for cross-team collaboration, a proactive and energetic approach, impeccable judgement, presentation and communications skills.A natural flair for news and social trends coupled with excellent news and editorial judgement and an in-depth understanding of how the media operates.Understanding of the German automotive media landscape and established relationships.Experienced in delivering campaigns which engage the enthusiast automotive community.Experienced in briefing spokespeople, drafting media q&a’s, statements and releases.Excellent written and spoken German and English. #J-18808-Ljbffr