數位行銷專員 Digital Marketing Executive in Deutschland

This role will assist to develop strategy, positioning, tactics and success metrics for marketing campaigns in addition to designing, developing, and producing effective communications using web and digital channels.The main responsibilities are as below:Increase company branding and customer loyalty through digital marketing activities/channels.Coordinate the development of advertising/marketing communications materials by creative design and creative writing services to effectively represent the products, services, brands and the organization to customers and prospects.Manage all SEO, SEM and marketing activities for all targeted digital platforms such as Facebook, LinkedIn, etc. with strong analytical skills.Provide reports that reflect the effectiveness of all marketing channels.Monitor and react to social media exposure.Liaise with external vendors and agencies (e.g. printers, event organizers, graphic designers, advertising agencies, media outlets) to ensure that their work meets the organization's requirements, deadlines and budget.Understand the strategy and tactics for sales function and be able to deploy on/offline marketing tools to meet the targets.Minimum Requirements:4 years of work experience in digital marketing, preferably in logistics/transportation industry or multinational companies.Preferably degree in marketing or any related discipline.Fluent in English, both writing and speaking.Excellent verbal and written communication skills.Strong knowledge in marketing language and SEO.Problem solving and data analytical skills. #J-18808-Ljbffr